The travel brand needed rich editorial storytelling and tour itineraries from WordPress seamlessly combined with physical gear checkout via Shopify.
Dual-engine architecture combining custom WordPress content management for tour itineraries with embedded Shopify Buy SDK for travel gear.
The travel brand needed rich editorial storytelling and tour itineraries from WordPress seamlessly combined with physical gear checkout via Shopify.
We integrated the headless Shopify Storefront API directly into custom WordPress templates, creating a unified, frictionless shopping and booking experience.
Unified cart experience across editorial and eCommerce
32% increase in gear upsells on tour booking pages
Zero synchronization conflicts
“Combining our travel blogs and Shopify store into one cohesive experience was executed flawlessly by Web Works.”
— Founder, AllMyne Travel