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WOOCOMMERCE STOREFRONT

Wilma Schumann Skincare

High-conversion clinical skincare eCommerce storefront with custom product variations, auto-replenishment, and Redis object caching.

Wilma Schumann Skincare Case Study

The Challenge

The clinical skincare brand faced slow checkout cutover speeds and database lockups during flash promotions due to unoptimized WooCommerce database queries and lack of memory caching.

The Solution

We deployed Redis object caching, restructured custom product variation tables, optimized checkout AJAX scripts, and implemented monthly performance auditing and routine bug mitigation.

Site Design & Development Showcase

Wilma Schumann Skincare Showcase

The Results

Sub-1.3s Cart Cutover & Checkout Speed

34% increase in completed checkout conversions

Seamless handling of 10,000+ daily shoppers

“Our checkout speed went from sluggish to instantaneous. Web Works is indispensable for maintaining our WooCommerce store’s revenue flow.”

— E-Commerce Director, Wilma Schumann
Client
Wilma Schumann European Skincare
Year
2025 - Ongoing
Services Delivered
WooCommerce Optimization, Cart & Checkout Cutover, Redis Object Caching, Bug Fixing